tiktokfunds.com
TikTok Funds: What It Is, What It Isn’t, and How Creators Actually Get Paid The phrase “TikTok Funds” gets thrown around a lot online. Some use it to refer to the old Creator Fund. Others mean websites that promise payouts for watching videos or “reviewing” content. Either way, it’s become a confusing topic for creators who are just trying to understand how TikTok pays people. Here’s a straight breakdown of what “TikTok funds” really means today—without the hype. What “TikTok Funds” Used to Mean When TikTok launched the Creator Fund back in 2020, it was supposed to be the main way creators earned money directly from the app. The company put up a few hundred million dollars to pay people for generating engagement. To qualify, you needed at least 10,000 followers and a certain number of video views. Once approved, creators could earn a few cents for every thousand views. The issue was, payouts were small. Many creators publicly shared their numbers: millions of views...