land.com

What Land.com is

Land.com is an online real-estate marketplace that focuses specifically on rural properties — things like farms, ranches, acreage, country homes, undeveloped land. (Land.com)
It is part of the larger network known as the CoStar Group, Inc. network (alongside Sites like Homes.com, LoopNet, Apartments.com). (CoStar Group) The site positions itself as “the number one rural real-estate marketplace in the U.S.” with the “most comprehensive inventory” of land listings. (CoStar Group)
Users of Land.com can search by state, county, city, or property ID for things like ranches, farms, timberland, hobby-farms, hunting land, waterfront land, etc. (Land.com)

How it works

For Buyers

If you are looking to buy rural land, Land.com gives you a search engine where you can filter by geography, property type (e.g., ranch, farm, undeveloped land), and features (waterfront, timber, recreational use). The listings are pulled from many rural-land brokers and agents. (Land.com)
You can save searches, get updates when new properties hit your criteria, and use agent/ broker tools to contact specialists. (nationalland.com)

For Sellers / Brokers

If you have rural land to list, Land.com offers exposure via its network. It also provides “enhanced listing” options (like featured listings, priority placement) to get more visibility. For example, in one listing network page, “Signature” and “Platinum” listing tiers are described. (Sky Ad Group)
Listings are syndicated across partner sites (so a listing on Land.com may also appear on associated rural-land marketplaces) to broaden the reach. (Growjo)

Business Model & Reach

Land.com is integrated into the CoStar network, which helps with analytics, marketing, and data. (CoStar Group)
It claims to connect “12 million+ engaged land buyers” with sellers and professionals each month (per certain network materials). (Sky Ad Group)

Strengths

• Specialized niche: Unlike general property sites, Land.com hones in on rural land, which means better filtering and higher relevance if that’s what you’re after.

• Large inventory: With listings spanning farms, ranches, hobby land, timberland, etc., the breadth is quite strong.

• Exposure for sellers: If you own or broker rural property, listing on a site tailored to that market gives you a better chance of reaching the right buyer set.

• Data & syndication: Being part of a network means listings benefit from wider reach and perhaps stronger analytics than smaller standalone sites.

Limitations / Things to Watch

• Mostly U.S. focus: The site is largely oriented toward rural U.S. real estate. If you’re looking internationally or in non-rural urban parcels, it may not be as relevant.

• Price and property details vary: As with many real-estate portals, listings may have incomplete data; you’ll still need to do your due diligence (site visit, legal check, zoning, environmental issues).

• Costs for premium placement: If you’re selling and want “top-tier” visibility, the enhanced listing tiers (Signature, Platinum) come with cost. (Sky Ad Group)

• Competition and filtering: Because it caters to a niche, competition may be strong for premium land listings; also filtering deeply may still yield many results—so you may need to refine carefully.

Who it’s best for

• Buyers looking for rural land: farms, ranches, timberland, recreation properties, hobby farms rather than dense urban property.

• Sellers or brokers who specialize in rural real estate and want a marketplace tailored to that audience.

• Investors interested in acreage, undeveloped land, or non-residential land assets in the U.S.

Practical Tips for Using It

• Use geographic filters (state, county, city) and property-type filters to narrow down what you want (e.g., “hunting land”, “undeveloped land”, “farms for sale”).

• Save your searches and set alerts so you can be notified when new listings matching your criteria appear.

• For sellers: consider how much you’re willing to invest in enhanced exposure (e.g., premium listing tiers) and ask what sort of metrics you’ll get (views, leads).

• For any listing: check the details very carefully (acreage, water rights, zoning, access, topography). A site like Land.com is great for discovery, but actual land deals often require onsite inspection and specialized legal/property title review.

• If outside the U.S. (or looking internationally), consider whether the U.S-centric marketplace is right for you or whether you need a local alternative.

Looking Ahead / Trends

Given the broader move toward online real-estate platforms and data-driven marketing, Land.com seems well-positioned in its niche: rural land is a category that often has fewer dedicated online marketplaces compared to residential real estate. As data, analytics, and mapping tools improve, platforms like Land.com can offer more value (e.g., terrain maps, satellite imagery, use-case filters like “hunting land”, “timberland”, “solar-ready”). One article noted that Land.com and its associated magazine are part of “one seamless hub of knowledge, unprecedented data, and game-changing technology”. (nationalland.com)

Key Takeaways

• Land.com specializes in rural U.S. real-estate (farms, ranches, undeveloped land).

• It is part of the CoStar Group’s suite of real-estate platforms.

• It serves both buyers (searching for land) and sellers/brokers (listing land for exposure).

• Strengths: niche focus, large inventory, network-based reach.

• Limitations: U.S. focus, due-diligence still required, premium listing costs.

• Best suited for rural land buyers/sellers; less so for standard urban homes or international markets.

• When using it: filter carefully, save alerts, review listing details deeply, and if selling, understand listing-tier costs.

FAQ

Q: Can I buy a residential home on Land.com?
A: While the primary focus is rural land and country properties, Land.com does include “country homes” and homes on acreage among its searchable property types. So yes, but if you’re just after a typical suburban home, other platforms might offer a wider selection.

Q: Does Land.com operate outside the U.S.?
A: The platform is heavily U.S.-oriented. There’s no strong indication that it supports many international listings. For non-U.S. markets you may need to look for local equivalents.

Q: How much does it cost to list a property?
A: The cost varies depending on the listing tier you choose. For example, one source lists a “Signature” listing at one price and a “Platinum” listing above that. (Sky Ad Group) If you’re a broker or seller, you’ll want to check current pricing directly from Land.com or its network.

Q: Does the platform provide land history, zoning, or legal information?
A: The platform provides listing information and property features, but the typical real-estate caveats apply: you’ll still want to do your own due diligence (title checks, zoning, access, utilities, environmental issues). The platform is more for discovery and marketing than legal assurance.

Q: How often are listings updated?
A: Listings are added and updated regularly, but frequency can vary by region and the individual broker’s listing practices. To make sure you don’t miss anything, use saved search alerts if you’re actively buying.

Q: Are there tools for comparing land listings or analyzing them?
A: While specific comparison tools aren’t detailed in the sources I found, the network claims to provide “performance analytics tools … to get your property seen and sold fast.” (Land.com) That suggests some level of data-insight is available, especially for sellers/brokers.