jamesavery.com

What jamesavery.com actually is

jamesavery.com is the official online store and brand site for James Avery Artisan Jewelry — a long-standing American jewelry company. At its core, the site functions as:

• an eCommerce storefront where you can shop charms, rings, necklaces, bracelets, earrings, faith jewelry, gifts, and accessories. (James Avery Artisan Jewelry)

• a brand portal with sections on company history (“Our Story”), store locators, service information like engraving and custom pieces, FAQs, careers, and press releases. (James Avery Artisan Jewelry)

You can browse and buy pieces, learn about materials and sizing, customize jewelry (like engraving or “Create Your Own”), and find physical James Avery stores. (James Avery Artisan Jewelry)

The homepage highlights seasonal features (e.g., Christmas gifts), category menus by jewelry type, and links to customer support, all aimed at connecting shoppers with meaningful jewelry. (James Avery Artisan Jewelry)

Who James Avery Artisan Jewelry is

James Avery Artisan Jewelry is a family-owned jewelry designer and retailer based in Kerrville, Texas, USA. The company has been around since 1954, when founder James Avery began making jewelry by hand with simple tools and a modest budget. (James Avery Artisan Jewelry)

Here’s the quick rundown:

• Founded: 1954 by James Avery. (James Avery Artisan Jewelry)

• Industry: Jewelry design, manufacturing, and retail. (Wikipedia)

• Headquarters: Kerrville, Texas. (Wikipedia)

• Ownership: Private, family-owned (still led by the Avery family). (Wikipedia)

• Products: Charms, rings, necklaces, bracelets, earrings, faith jewelry, and more in metals like sterling silver, 14K gold, 18K gold, bronze, and gemstones. (James Avery Artisan Jewelry)

• Stores & Reach: Over 120 stores across several U.S. states plus online shopping. (James Avery Artisan Jewelry)

The company is known for jewelry with personal meaning — many pieces are designed around themes like faith, milestones, family connections, and custom engravings. (Wikipedia)

How the brand began

James Avery didn’t start in a big factory or with deep pockets. He started in a garage in Kerrville with a small workbench and about $250. (James Avery Artisan Jewelry) He was building jewelry that mattered to him — crosses, charms, personal pieces — and over time that resonated with customers. (James Avery Artisan Jewelry) Early on he sold jewelry from a wooden box at summer camps and developed his first catalog in 1957. (Wikipedia)

Growth was slow at first, but by the 1960s he had a manufacturing facility and retail store, setting the stage for decades of expansion. (Wikipedia)

Today, even with broader markets and more products, the company still emphasizes design and craftsmanship rooted in that original vision. (James Avery Artisan Jewelry)

What you can do on the site

The site’s straightforward but full-featured:

• Browse and shop products — jewelry categories clearly indexed. (James Avery Artisan Jewelry)

• See new arrivals and seasonal/featured collections. (James Avery Artisan Jewelry)

• Customize or personalize a piece (engraving, create-your-own). (James Avery Artisan Jewelry)

• Look up FAQs for things like pricing logic, materials, sizing, care, and shipping. (James Avery Artisan Jewelry)

• Find store locations if you want to visit in person. (James Avery Artisan Jewelry)

• Read about the brand story and the company’s roots. (James Avery Artisan Jewelry)

Why people care about the brand

James Avery jewelry has a solid following in and beyond Texas. That’s partly because much of what they make ties to life moments — confirmations, graduations, anniversaries — and many pieces are kept for years or passed down. (Houstonia Magazine)

The company also still keeps a lot of production in Texas, with manufacturing and workshops tied to its roots, and an emphasis on craftsmanship rather than mass commodity jewelry. (Retail Dive)

Key takeaways

• JamesAvery.com is the official site for James Avery Artisan Jewelry — both shop and brand info. (James Avery Artisan Jewelry)

• The company is family-owned and founded in 1954, with deep ties to artisan craftsmanship. (James Avery Artisan Jewelry)

• It sells a wide range of jewelry — charms, rings, necklaces, etc. — mostly designed and often manufactured in Texas. (James Avery Artisan Jewelry)

• The brand emphasizes personal meaning and customization in its pieces. (Wikipedia)

• Much of its popularity comes from being part of people’s milestone moments and traditions. (Houstonia Magazine)

FAQ

Is jamesavery.com a real and official site?
Yes. It’s the official online store and information portal for James Avery Artisan Jewelry. (James Avery Artisan Jewelry)

What kind of products are on the site?
Charms, rings, necklaces, bracelets, earrings, faith pieces, and personalized/custom options. (James Avery Artisan Jewelry)

Where is the company based?
Kerrville, Texas, USA. (Wikipedia)

Can you order and get jewelry shipped?
Yes — the site supports eCommerce with shipping and returns. (James Avery Artisan Jewelry)

Is the company still family-owned?
Yes. The Avery family is still involved in leadership and operations. (Wikipedia)